Ammodo concept
Ammòdo Concept is a luxury tableware and home décor boutique based in Dubai, offering collections that seamlessly blend Italian artisanal heritage with contemporary design aesthetics inspired by the city’s modern flair
Purpose of the Website
The site serves as a high-end eCommerce platform to showcase curated collections such as Festive, Enso, Yalla, Desert Rose, Watercolor, Full Color, and categories like dinnerware, serveware, teaware, accessories, linens, custom items, and statement decor pieces
Technologies & Platform
- Built on Shopify, leveraging rich product categorization and seamless shopping UX.
- Features clear navigation menus, intuitive filters (by collection, price, availability), and quick access to About, Contact, Our Story pages
- Includes a Newsletter subscription with welcome offers (“Get 10% Off”) and marketing via user-friendly modals
Design Language & Visual Style
- The layout radiates elegance and sophistication, echoing the brand’s philosophy of ‘fine living’.
- Emphasis on artisan craftsmanship and handcrafted serenity sets a narrative of exclusivity and warmth
- Custom product photos, visual carousels, and behind-the-scenes galleries enhance storytelling and emotional engagement
Key Features & UX Flow
- Collections page: Highlighted product showcases, easy-to-access categories (e.g., Crockery → Dinnerware, Teaware, etc.)
- Custom services: Visitors can request bespoke table linens, lampshades, cushions—crafted with premium Italian fabrics and personalized design options
- Brand Story: Rich narrative outlining founder’s vision: “a lifestyle that champions artisanal beauty, gathering, sustainable living”—fusing Italian legacy with Dubai’s innovation
Content Structure & Copywriting Suggestions
Project Overview
A luxury eCommerce site merging artistry with modern usability, designed for Dubai’s fine-living audience.Objective & Goals
Build a visual yet functional platform enabling product discovery, brand storytelling, and eCommerce flows (explore, shop, subscribe).Tools & Technologies
Platform: Shopify
UI/UX: Custom theme with visual storytelling, artful imagery
Features: Newsletter modal, intimate brand narrative, custom product requests
Role & Contribution (for portfolio)
Information architecture (site navigation & collections structure)
UX enhancements: “Shop The Table” quick access, product filters, visuals windows
Content adaptation (brand tone, storytelling within site structure)
Visual Design Highlights
Hero statements like “The Joyful Art of Receiving” and “Collections designed with passion…”
Testimonials and gallery sections promoting sensorial aesthetics
“Behind the Scenes” image slider building transparency and artisan connection Ammodo_Concept.
Outcomes & Value
A brand-consistent, visually immersive, and eCommerce-ready website that fosters emotional connection and conversion—right for elegant table décor.
Our Services
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