Case Study Details

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Sweet potato tec

Sweet Potato Tec is a Salesforce and MarTech consulting firm founded in 2014 and headquartered in Chelmsford, UK. Recognized as Salesforce and Agentforce Specialists, the company delivers strategic transformation in Sales, Marketing, CPQ, and end-to-end order-to-cash solutions using Salesforce. They operate internationally, serving clients across the US (Georgia, New York, Virginia), India, and the UK.

Transportation Information Modeling (BIM) is revolutionizing how construction projects are designed, managed, and executed. BIM allows for the creation of detailed digital building construction marketing representations of buildings, facilitating better planning, collaboration, and decision-making.

2. Objective & Purpose

  1. Design a compelling digital presence for a Salesforce consulting brand, emphasizing their technical expertise and global reach.
  2. Clearly communicate their specialization in Salesforce, MarTech, and data-driven transformation, including marketing automation and internal collaboration solutions.
  3. Position Sweet Potato Tec as a trustworthy and innovative partner for businesses looking to maximize their Salesforce investments.

3. Design & UX Strategy

  1. Visual Tone: Professional, confident, and tech-forward—projecting credibility and depth.

  2. Navigation & Structure: Essential sections such as Overview, Expertise, Reviews, and Contact ensure clarity and quick access.

  3. User Flow:

    1. Learn about consulting expertise

    2. Explore key capabilities (Sales, Marketing, Data)

    3. View verified success (completed projects, certified experts)

    4. Reach out via form or contact details

4. Platform & Technologies (Estimated)

Likely developed using a professional-grade CMS or enterprise platform, ensuring fast content updates and robust performance.

Potential features include:

  1. Mobile-responsive design

  2. Featured expertise and certification highlights

  3. Integration with Salesforce branding and platforms (e.g., AppExchange)

5. Portfolio Summary

  1. Project Name: Sweet Potato Tec – Salesforce Consulting
  2. Category: Enterprise Salesforce & MarTech Consulting Firm
  3. Platform: Responsive CMS-based business website (possibly integrated with AppExchange ecosystem)

Objective:


Craft a streamlined digital profile that presents Sweet Potato Tec’s specialization in Salesforce transformation, emphasizing both global reach and technical mastery.

Contributions (Sample):

  1. Structured the information architecture to highlight services, certifications, and regional presence.

  2. Delivered clarity through visual elements (e.g. “Completed Projects”, “Certified Experts”) to build trust.

  3. Incorporated clear calls to action for client engagement (“Contact Us”, “Request Consultation”).

Highlights:

  1. Featured on Salesforce AppExchange as a verified consulting partner.

  2. Strong emphasis on Salesforce expertise and global services footprint.

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Strategy Consulting

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SEO Audit & Analysis
SEO Audit & Analysis
SEO Audit & Analysis

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